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Does IQ Matter in Business?

November 20, 2015 Admin Wordpress 0

What determines success in the business world?

Is it your leadership ability? Negotiation skills? Unique perspective? What about your IQ?

While it’s likely that most businesses don’t require employees to take an IQ test as part of the application process, IQ tests and scores have long been used as a measure of a person’s intelligence and predictors of their success.

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Which Marketing Tactics Are The Most Overrated? [New Data]

November 10, 2015 Admin Wordpress 0

If you were to ask a room full of marketers from all over the world which marketing tactics they think are least worth the investment, you’d probably get a flurry of strong opinions.

But what if you asked them to name the most overrated marketing tactic? Would their answers vary that much?

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Job Expectations Around the World: What Do People Care About Most? [New Data]

November 6, 2015 Admin Wordpress 0

Companies are always looking for ways to hire exceptional employees. In fact, finding and hiring top talent was one of the top challenges marketers reported in 2015.

But what do job seekers actually look for in a new company? How concerned are they about the culture at your company, or how much they’re paid, or whether they’re working in a particular industry? And how do these priorities differ depending on where you are in the world?

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How Long Should It Take You to Write a Blog Post? [New Data]

October 23, 2015 Admin Wordpress 0

It’s no secret that if you want to drive traffic to your website, convert that traffic into leads, and establish thought leadership, you should be publishing blog posts on a regular basis. The more often you blog, the more opportunity you have to drive traffic and leads, right?

But … when it comes to writing a new blog post, how much of a time commitment are we talking? How long should it take to write a typical blog post?

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The 12 Best Cities in the World to Start Your Career

October 5, 2015 Admin Wordpress 0

Thankfully for all you recent college grads out there (and your parents), the job market’s looking up for folks who’ve recently gotten their diploma. More employers plan to hire recent college graduates in 2015 than in previous years, according to the National Association of Colleges and Employers (NACE).

And for those of you about to graduate, things are looking good, too: Two-thirds of employers who responded to NACE’s “Job Outlook 2015 Spring Update” survey reported they expected to increase or maintain current hiring levels for the Class of 2016.