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How to Create an Annual Marketing Plan [Free Tool]

December 7, 2016 Admin Wordpress 0

Do you take a good, hard look at your team’s marketing strategy every year?

You should. An annual marketing plan helps you set your marketing on the right course to make your company’s business goals a reality. Think of it as a high-level plan that guides the direction of your team’s campaigns, goals, and growth.

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How to Run a Competitor Analysis [Free Guide]

November 18, 2016 Admin Wordpress 0

When was the last time you performed a competitor analysis for your brand?

Too often, a competitor analysis is reserved for the early days of a company or the launch of a new product. For others, analyzing the competition doesn’t go further than scrolling through their social media accounts every morning.

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26 Clever Ideas for Marketing Over the Holidays [Free Guide]

November 4, 2016 Admin Wordpress 0

No matter what sector you’re in, the holiday season is a time when marketers can drive new sales, attract new customers, and create valuable promotional deals. 

With all of that opportunity comes the need for extra marketing efforts around the holidays. But it’s not enough just to execute deals like every other brand out there — holiday sales also bring holiday noise, so it’s essential that your marketing efforts to stand out from the crowd.