Whether you’re selling online products or a packaged service, efficient businesses have one thing in common: great managers. Overseeing a specific project, area of the business or company in general, they’re critical to making sure [ More… ]
Ever heard the term “helicopter parents”? They’re the hyper-present, overbearing moms and dads who take pay excessively close attention to their kids’ experiences and problems. Well, helicopter parents are to their kids what micromanagers are [ More… ]
If you’ve ever been a manager, you know how frustrating the Dunning Kruger effect can be. Let’s say you work at a software company, and you need to give Karen, your newest software developer, a [ More… ]
Mission Statement Examples Life is Good: To spread the power of optimism. sweetgreen: To inspire healthier communities by connecting people to real food. Patagonia: Build the best product, cause no unnecessary harm, use business to [ More… ]
In a truly beautiful letter to his daughter Yolande, Sociologist W.E.B. Du Bois extolled the virtues of being uncomfortable. Yolande was headed to a new school halfway around the world from the neighborhood and people she knew. It was years before women had [ More… ]
I once made a really big hiring mistake. After a series of promising interviews, I took on an intern whose level of professionalism, performance, and overall demeanor quickly took a turn for the worse. I [ More… ]
Learning some things in life is relatively straightforward. Take knitting, for example — that’s typically as simple as procuring some yarn and needles and searching for a how-to video on getting started. Sure, your work [ More… ]
There are a variety of tests and surveys you can take to learn about your personality traits and assess your strengths and weaknesses as they fit in the workplace. The Myers-Briggs Type Indicator, the DiSC [ More… ]
Earlier this year, I wrote about a little thing called “imposter syndrome.” It refers to the feeling we get when, no matter how much we’ve achieved, we feel like we don’t belong or don’t deserve to be in a position of leadership.
About 70% of us will experience it at some point, especially the bosses among us. No wonder why so many of us constantly ask if we stack up. And how do you measure that, anyway?
There’s a reason why we love TV courtroom dramas. Beyond the shocking objections and confessions, it seems like there’s constant screentime for strong, powerful arguments.
As marketers, that last part is especially exciting. Whether we know it or not, we are unabashed nerds for all things negotiation — and it’s a skill that all of us should master.
When you listen to someone speak, are you really listening to them … or are you listening to the voice in your head?
Hearing someone and listening to someone are two very different things. It’s all too common for people to wait for their turn to speak or think about what to say next instead of truly listening to someone.
Hiring marketers for your company is not an easy job. Ironically, a lot of it is actually about marketing to potential candidates. But the best marketer’s out there know when they’re being marketed to, and are therefore tuning out the old-school recruiting noise.
Those copy-pasted job descriptions filled with buzzwords and new challenges aren’t going to suffice anymore, which is why HubSpot Academy and Udemy for Business teamed up to bring you: How to Hire and Train Marketing All-Stars.
Not too long ago, my alma mater asked me to give a talk about “what comes next” after business school. I was to address a group of MBA candidates about the discomfort of figuring out what to do with this fabulous new degree, and how to embrace the path to leadership. And in the process of preparing for it, I came across some pretty dismal statistics about the workplace.
Most managers dread giving negative feedback almost as much as employees dread hearing it. It’s uncomfortable to tell someone they’re not performing well at something.
But the truth is, your employees want to learn and grow — and they’ll only learn and grow when the work and skills that need improvement are given some course correction.
I’ll never forget one of my first job interviews out of college.
I was applying for a marketing position at a technology company. (No, not HubSpot.) Because my college major had nothing to do with marketing or technology, I’d written “Relevant coursework: Statistics” in the education section of my resume in an effort to draw a connection.
Technically, your boss owns your professional time. That means it’s perfectly within her rights to reprioritize what you’re working on if she thinks doing so is the best thing for the team.
But even good bosses can have a hard time understanding what’s being sacrificed when they assign new tasks and projects.