Productivity (Page 4)

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We often talk about optimizing your website and optimizing your marketing … but what about optimizing your day?

Think about all the things you do in a given day, from eating meals and cleaning your apartment to brainstorming ideas and holding meetings. Believe it or not, there’s an optimum time of day to complete every single one of these activities.

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When was the last time you felt bad about something you did — or didn’t do?

For me, it happened about 30 minutes prior to typing this sentence. I left the house later than I had planned, because I allowed extra time for my workout. I felt guilty for dedicating time to my own stuff, when I knew I had a looming deadline.

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While intended to make life easier, sometimes putting together a to-do list can feel like a bigger undertaking than accomplishing the actual tasks at hand. This concept is referred to as the procrastination “doom loop” — a cycle of putting off tasks, feeling anxiety and guilt, and consequently working with lower productivity and efficiency due to these negative feelings.

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There’s nothing that squashes vacation bliss quite like coming home to a crazy inbox.

One minute, you’re reminiscing about the stunning sunset you caught on your last night. The next, you’re scrolling through an overwhelming number of unread emails, desperately trying to discern which ones you actually need to read and wondering why on earth you thought it was okay to take vacation in the first place.

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If you’re among the 50% of us who check email from bed when we should be sleeping, then you know: We, as a society, are completely addicted to our email.

And you can chalk it up to dopamine — the neurotransmitter that makes us keep doing stuff that feels rewarding. Back in the day, those were things like eating, or having a nice conversation.

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There’s a big difference between having a strong work ethic and being a workaholic.

When you have a strong work ethic, it means you have a strong sense of responsibility, you put in your best effort, and you care about the quality of your work — but you also cut yourself a break every once in a while to recharge.

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When I made my start in the working world, I believed a terrible lie about my inbox.

I thought that the best employees respond to emails immediately. So of course, I prided myself on replying to emails quicker than any of my coworkers — even if that meant dropping whatever important task I was supposed to be doing.

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The simple dream of most writers is being able to write more. And it’s not only writing more, it’s writing effortlessly.

But it’s not just authors or professional writers who dream of this. These days, a lot of marketing roles will require you to dust of your writing skills at one point or another. And there’s nothing worse than simply not being able to write — especially when the pressure of a deadline is looming over your head.

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Gmail is one of the most popular email clients for webmail right now — and with good reason. It’s one of the most powerful and reliable email clients available, and makes checking and organizing email easy. (And dare I say fun?)

But there are a whole lot of cool things you can do in Gmail that not a lot of people know about.

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I know, I know. It’s little depressing to think about how much time we spend staring at screens on a daily basis. Turns out the average person spends just under seven hours looking at a device screen every day — whether it’s their smartphone, tablet, laptop, or TV.

As discouraging as that is, it’s important for marketers to understand how people are using all of their favorite devices to read, watch, and interact with content on the web.

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Tragedy. Illness. Job or relationship problems. We all go through tough times at one point or another. It’s unfortunate, but it’s inevitable.

What sets us apart, then, is how we recover from the bad things life throws our way. When you experience a negative event in your life, how do you react? What strategies do you use to heal, grow, and move on?

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Everyone gets stressed at work at one time or another.

And hey, sometimes, that can be a good thing. When you’re under some pressure and your brain’s working hard, it can make you more efficient and productive in the end — and you may even find more satisfaction with your work when it is done.

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There’s no doubt that Photoshop is an incredibly powerful tool for marketers. Photoshop has thousands of features, tools, settings, and shortcuts that have drastically changed and shaped graphic design and photo editing over the last few decades.

With the sophistication of today’s design capabilities, however, comes the hassle of learning and staying up-to-date on Photoshop’s features.

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