Hey, you. Yes, you. I know you’re trying to improve your company’s presence on Twitter, but you’re often feeling constrained by that 140 character limit.

There’s actually a way around that character limit — and it can help you increase your conversion rates.

Think that’s too good to be true? It’s not: Using Twitter Cards, you can actually embed rich media that don’t count toward your tweet character limit. These rich media allow your fans and followers to do things like download an app, visit a landing page, give over their email, or use a coupon — all without leaving Twitter.

Want to learn how you can use Twitter Cards in your marketing? Check out the infographic below. Created by the folks at SurePayroll and Ghergich & Co, this infographic will walk you through all the basics of Twitter Cards: what they are, how you can use them in your marketing, and how to get them set up for your brand.


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