Calls-to-action. You know that they’re a crucial component of inbound marketing. You know you need ’em on your website if you want to attract more visitors, generate more leads, and convert more customers.
… And that’s about all you know.
Don’t worry, though! Calls-to-action are actually a pretty simple marketing concept.
To get the down-low on this marketing term, take a minute to watch the animated GIF below. You’ll learn what a call-to-action actually is and how you can use it in your marketing. Once you’re done, you’ll be creating them yourself in no time.