Video has become one of the most powerful forms of marketing content. As people become more and more impatient, the text-only approach is no longer cutting it. We’ve moved into a visual-centric world, of which video is a critical piece.
One …
Vine, the video-looping app released back in January 2013, has proven itself to be much more than a passing fad. As a result, many brands across all sorts of industries continue to use the platform as a visually creative way to …
Have you ever visited someone else’s website and felt confused about what the company did and where they wanted you to go on their site? An experience like that can really make you wonder about visitors’ experiences on your own website. Do your site …
The live video streaming app Meerkat was the talk of the town after its appearance at SXSW in March 2015 — but its popularity was shortlived. Just a few weeks later, Twitter released Periscope, a similar live video streaming app. …
Feel intimidated by the notion of creating an explainer video? There’s no need to be — they just represent another excellent way to get your content out to your target audience. Besides the really big brands that we are all familiar …
Ah, the great mystery of viral content. I still remember the panic and helplessness I felt when, back during one of my internships, my boss asked me to “make a viral video.” After all, I was in college and therefore knew exactly what …
