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How much time do you spend on email each week? According to a recent survey from Adobe, the average American professional spends about six hours a day checking email — that’s 30 hours during the work week. That’s a lot of time spent on unbillable tasks that could be spentContinue Reading

Most people don’t relish the thought of receiving negative feedback about their work, but that doesn’t mean it can’t be highly beneficial. In fact, in a survey of nearly 1,000 employees, Zenger/Folkman found that more than half preferred corrective feedback over praise, and 72% believed that their performance would improve with theContinue Reading

At the end of every year, we like to read through some of the major reports on inbound marketing, content marketing, social media, and online behavior. It’s amazing how fast things can change in 12 short months — and 2016 was certainly no exception. This year, we’ve seen the importance ofContinue Reading

2016 brought change the marketing industry in many ways — from powerful innovations to continuously evolving mediums. But digital marketers know that change happens frequently in our industry, and adaptability is key to continue driving results in the face of burgeoning trends, growing social networks, and new, advanced technology. NowContinue Reading

Think about your favorite book for a moment. How did it make you feel when you read it? Is that part of what made it such a compelling story? My favorite book series is Harry Potter, and apart from the awesomeness that is a magical boarding school, the font inContinue Reading