Marketing Strategy

eCommerce Strategies: Driving Sales and Conversions in the Digital Marketplace

There are around 12-24 million eCommerce websites active today. Now, the competition is quite high, but so is the number of people who buy from eCommerce businesses. According to research, an estimated 218 million Americans will purchase stuff from eCommerce websites.  Whereas the eCommerce sales worldwide will accumulate around $5.7 trillion. So, how do you […]Continue Reading

Automated email marketing (drip campaigns) have influenced the online marketing spectrum over the years. But in recent years marketers have begun to doubt its prowess due to biased claims that it doesn’t drive conversion. Well, automated campaigns without the right email marketing and sales prospecting wouldn’t yield results. So if you’re experiencing low sign-up with […]Continue Reading

Business Development at Madcashcentral Cash Content Curators

Want to grow your small business? Or perhaps you’re just trying to hold on to the customers you already have? Either way, for SMEs budgets are the biggest problem. There never seems to be enough money to fuel all your ideas or your growth plans. I spent more than 12 years working with startups and […]Continue Reading

Facebook Marketing Tools

Facebook marketing is a platform that allows brands to sell their products and services to a large audience through a range of highly targeted paid ads and organic posts. As you know Facebook is not only used for connecting and interacting with your friends, but also for marketing purposes. While its popularity has diminished over […]Continue Reading