Any fan of 90s pop culture will remember the show “Clarissa Explains It All,” a series about a precocious adolescent whose adventures most of us could only dream about. In one episode, Clarissa was required to write a poem for school, but lacked the skills or motivation to carry itContinue Reading
As the Chinese New Year rolls around again, the grown ups start filling up red envelopes with token amounts of cash as gifts to younger ones in the family. Much like any other holiday season (ahem, Christmas), the Lunar New Year is a season of gifting and showing appreciation. BesidesContinue Reading
Digital marketing is undergoing a revolution. Agencies have more granular insight than ever before into how their campaigns are performing. The days of selecting media channels based on broad demographic data and relying on generalized ad impression numbers are over. Marketers can now target specific audiences across multiple devices andContinue Reading
This year will be an important one for ecommerce brands, hinging largely on one specific element — customer experience (CX). According to Gartner data, 42% of CEOs say that better CX was “the key change that has driven more wins.” Furthermore, for 80% of B2B customers, CX is the biggestContinue Reading
Last night, I began to read an excellent novel right before I went to bed. The plot twists! The engaging dialogue! The cliffhangers! It was a great read. But there was a problem. When I finally went to put the book down two hours later, I was completely wired, andContinue Reading
If you work in a creative profession, you’ve likely battled with self-doubt at one point or another. Perfectionism is the bane of any creative professional’s existence. Constant insecurity about the quality of your own work can cause creative paralysis and make it difficult to stay motivated. And that’s a bigContinue Reading
Think about everything you’ve bought in the last six months, specifically the big purchases. When was the last time you didn’t start a shopping trip with a Google search? If your answer is anything close to “I can’t remember,” you’re in good company. Every year, over 2.8 trillion search queriesContinue Reading
Usain Bolt once again dominated his track and field events at the Summer Olympics, putting the perfect finish on his last Olympics in Rio with three gold medals. For eight years, Bolt has been the standard of athleticism, triumph and competition. As the “fastest man in the world,” it seemsContinue Reading
If you’re not as happy as you’d like to be, better opportunities or circumstances will bring you happiness, right? Sure, maybe… but sometimes better opportunities and circumstances only come to you IF you’re happy. That’s why I LOVE this video – check it out: It’s also why I’m co-hosting a FREE webinarContinue Reading
From one of our readers (I’ll call her Susan), in a two year-old Facebook thread: (Original post) October 15, 2014 …I get that you can’t make people do things by visualizing it, as explained in Jackrabbit Factor. But can I manifest a really great marriage where I feel like myContinue Reading
If you’re a freelancer, you know how difficult it can be to grow your client base and increase the amount of revenue you earn.Continue Reading
If you’re a digital marketer, it’s hard to imagine a day spent without social media, even before you arrive at your desk for work. Think about it. We wake up and immediately check our social media accounts before even getting out of bed, read headlines and trending topics during ourContinue Reading
Building a website is, in many ways, an exercise of willpower. It’s tempting to get distracted by the bells and whistles of the design process, and forget all about creating compelling content. But it’s that last part that’s crucial to making inbound marketing work for your business. So how doContinue Reading
Building a successful sales team depends as much on the people you hire as it does on nurturing a cohesive and productive relationship between sales and marketing. Working side by side, the sales and marketing teams represent the growth engine that will propel your business forward. However, getting both ofContinue Reading