According to Search Engine Journal, 93% of all web traffic comes through search engines. We live in the age of SEO where, it is practically impossible to be a successful online business if you are not ranking in search engines. A decade ago, the competition was relatively low. All you had to do to rankContinue Reading
From blog titles to URL slugs, you might not realize how frequently you use SEO stop words. But, to be fair, if Google doesn’t pay much attention to them, why should you? Research shows that 25% of blog posts are made up of stop words. However, these words have littleContinue Reading
Those who say over 50% of all Google searches don’t result in a click blame the search engine. The argument is that Google is discouraging people from clicking on their sites. With the clicks gone, the money just isn’t coming in. Though they may have a point, the thing is,Continue Reading
Search engine optimization or SEO is a system to improve the visibility of your website on search engines for visitors via natural or organic sources without the intervention of paid advertising. To take advantage of this system, you will need to understand how a website is viewed by an automatedContinue Reading
13 Critical SEO Tips Throughout all of 2017, HubSpot experienced something that had never happened before — our blog’s monthly traffic flattened. Even worse, it started to decline. So after months of stressing over the mysterious cause of our blog’s traffic plateau, we decided to sit down, chug a bunchContinue Reading
Organic traffic remains one of the most dependable ways to build a sustainable business. Once your website establishes credibility, Google keeps sending repeat visitors your way for years. However, most websites struggle in keeping up with the basics of SEO. They write mediocre content and don’t build backlinks to buildContinue Reading
I am sure many of you have grown up watching sci-fi movies. In those movies, the benefits and dangers of AI and ML were showcased in an entertaining manner. However, AI and ML are not something that we are going to look forward to in the future. AI and ML are very muchContinue Reading
Linking building is a hotly debated topic by e-commerce SEO services, with the main point of contention centering around risk versus reward. One thing has always been abundantly clear; Google will burn your e-commerce site if they discover your efforts to manipulate the search results with link building. Back inContinue Reading
Social media has become integral to the way we use the Internet. The important content is not only linked, but it is also shared, liked, tweeted and pinned. How people use the Internet has drastically changed, and this hasn’t gone unnoticed at the Googleplex. Many of the independent studies onContinue Reading
Maintaining relevance with your product market is one of the biggest challenges e-commerce businesses face today. Since Google moderates this relevance, it has become crucial to identify which niche your business belongs to so search engines such as Google can channel the appropriate searcher to your web pages. While manyContinue Reading
For many people, social media has become the main source of information. It poses both as a newspaper and a very talkative friend, sharing updates on world events and the people you know in one place. What does it mean for your brand? Well, for starters, it means that socialContinue Reading
Does Google prefer long-form content? The answer is a simple yes. But it’s not as easy as that; because there are several qualifications that Google considers before it decides this piece of content is worth seeing and worth bumping up the rankings. Before we begin giving out tips, let’s allContinue Reading
Search engine optimization (SEO) has become a huge priority for marketers over the past few years. Doing SEO is very important for achieving higher search engine rankings. By focusing on a number of SEO tricks, techniques or methods, a marketer can significantly improve site ranking. These tricks include keyword research,Continue Reading
Has your brand managed to generate quality leads on Instagram? Do you have a big following to drive immense traffic to your website? If you aren’t sure how to answer these questions, it’s time that you learn how to increase your followers on Instagram. As your audience grows, you’ll haveContinue Reading
