What was your most embarrassing office etiquette moment? For me, it was when I started to watch a hilarious video of a sheep screaming like a human and quickly realized my headphones weren’t plugged in. I frantically scrambled for the mute button on my keyboard while my distracted coworkers laughedContinue Reading
Facebook Ads are going to drive more leads for your business in 2017 than any other paid channel. You’ll need to have the right strategy and execute with agility and precision, but right now there is a massive Facebook opportunity for inbound marketers. An opportunity that if you take advantageContinue Reading
Finding stylish fonts for your design projects can be a major time sink — especially when you have to wade through seemingly endless pages of typefaces that don’t suit the vision you have in your head. Finding a free font can be even more of a hassle. So what’s aContinue Reading
Last night, I began to read an excellent novel right before I went to bed. The plot twists! The engaging dialogue! The cliffhangers! It was a great read. But there was a problem. When I finally went to put the book down two hours later, I was completely wired, andContinue Reading
This year will be an important one for ecommerce brands, hinging largely on one specific element — customer experience (CX). According to Gartner data, 42% of CEOs say that better CX was “the key change that has driven more wins.” Furthermore, for 80% of B2B customers, CX is the biggestContinue Reading
Digital marketing is undergoing a revolution. Agencies have more granular insight than ever before into how their campaigns are performing. The days of selecting media channels based on broad demographic data and relying on generalized ad impression numbers are over. Marketers can now target specific audiences across multiple devices andContinue Reading
Usain Bolt once again dominated his track and field events at the Summer Olympics, putting the perfect finish on his last Olympics in Rio with three gold medals. For eight years, Bolt has been the standard of athleticism, triumph and competition. As the “fastest man in the world,” it seemsContinue Reading
Think about everything you’ve bought in the last six months, specifically the big purchases. When was the last time you didn’t start a shopping trip with a Google search? If your answer is anything close to “I can’t remember,” you’re in good company. Every year, over 2.8 trillion search queriesContinue Reading
If you work in a creative profession, you’ve likely battled with self-doubt at one point or another. Perfectionism is the bane of any creative professional’s existence. Constant insecurity about the quality of your own work can cause creative paralysis and make it difficult to stay motivated. And that’s a bigContinue Reading
From one of our readers (I’ll call her Susan), in a two year-old Facebook thread: (Original post) October 15, 2014 …I get that you can’t make people do things by visualizing it, as explained in Jackrabbit Factor. But can I manifest a really great marriage where I feel like myContinue Reading
If you’re not as happy as you’d like to be, better opportunities or circumstances will bring you happiness, right? Sure, maybe… but sometimes better opportunities and circumstances only come to you IF you’re happy. That’s why I LOVE this video – check it out: It’s also why I’m co-hosting a FREE webinarContinue Reading
Building a successful sales team depends as much on the people you hire as it does on nurturing a cohesive and productive relationship between sales and marketing. Working side by side, the sales and marketing teams represent the growth engine that will propel your business forward. However, getting both ofContinue Reading
Building a website is, in many ways, an exercise of willpower. It’s tempting to get distracted by the bells and whistles of the design process, and forget all about creating compelling content. But it’s that last part that’s crucial to making inbound marketing work for your business. So how doContinue Reading
If you’re a digital marketer, it’s hard to imagine a day spent without social media, even before you arrive at your desk for work. Think about it. We wake up and immediately check our social media accounts before even getting out of bed, read headlines and trending topics during ourContinue Reading