Co-Branding

Madcashcentral Cash Content Curators provides valuable Advertising, Business & Marketing recommendations, resources, tools and opportunities.

Who else loved baking brownies when they were a kid? My favorite part was drizzling the chocolate syrup on top as a finishing touch.

As it turns out, one of my beloved childhood memories was a product of co-branding: Betty Crocker partnered with Hershey’s to include chocolate syrup in its signature brownie recipe.

Continue Reading