When done right, networking is an incredibly valuable investment of every professional’s time and effort. It helps us make meaningful business connections, get feedback, and advance our careers. And best of all, it pays significant dividends over time.…
I’ll never forget one of my first job interviews out of college.
I was applying for a marketing position at a technology company. (No, not HubSpot.) Because my college major had nothing to do with marketing or technology, I’d written “Relevant …
Crafting a standout resume requires a whole lot of work.
Not only do you have to write the darn thing, but you also have to check (and double-check) for typos, even out your margins, make sure you’re not repeating the same …
The average job search is a peculiar paradox. There may be 2,278 available positions for your chosen field, but as you scroll through pages and pages of listings, you’re lucky if two stand out.
Perhaps you’re a recent college graduate …
Inbound marketing has fundamentally changed the way most companies think about customer acquisition. By building a relationship with prospects before they’re ready to purchase, companies can acquire customers in a far more cost effective (and efficient) way.
With inbound, companies earn …
If there were 100 developers in the world, how many would be women? Which countries would they live in? How many would be pros, and how many would be hobbyists? What coding language would they speak?
These are the kinds of …
Let’s face it: Getting a job in marketing isn’t easy these days. As more and more companies realize the importance of implementing a successful inbound marketing strategy, they’re becoming even more selective about who they’ll hire to take charge of their …
Recruiters receive an average of 118 resumes for every job listing they post.
As you can imagine, they don’t always have time to read through every one. In fact, they may not even have time to open every one.
That’s …
No one seems to agree on cover letters. How much time do you need to spend perfecting them? Do hiring managers even read them? Is it better to just send in your resume and call it a day?
Now, I’m not in …
You’ve probably heard of a “growth hacker” — someone who uses creativity, analytical thinking, and social metrics to help their products or services gain exposure. The methods behind growth hacking are a little bit scrappy, and they’re totally focused on end …
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So you landed the interview. Congratulations! You’re one step closer to your dream job. But before you drop the mic, let’s make …
For many companies, there are few things as important as developing and maintaining a culture that attracts and retains their employees. When coworkers get to know each other as people, they’ll be able to communicate better, trust each other more, …
When you’re applying for a brand new job, simply adding a few lines to your old resume and calling it a day isn’t going to cut it.
First, you have to research your target job market — because once you get …
Did you know that 2016 is the year the first college graduates of Generation Z (born between 1994–2010) will enter the workforce?
Crazy, right? Think about the perspective they’re going to bring to the workplace — especially having grown up in …
