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The Marketing arena has Huge potential, the sheer number of business practices, tactics, tools and possibilities in Marketing are staggering, to say the least.
Hello, everyone. Welcome to Monday. I need coffee. You need coffee. And we all could use a little refresher on what happened in tech last week — and where that leaves us as we kick off the week ahead. Without further ado, here are our top three picks for theContinue Reading
There is without a doubt no shortage of data for each action you take in your marketing campaigns, nor is there a lack of tools to help you measure them. The problem is, some metrics aren’t as important as they look. They stick out right in front of you asContinue Reading
I broke my tailbone about 6 years ago. Suddenly I couldn’t be physically active, I was unable to do my regular duties, and quickly lost confidence in myself. In a short time, my house spiraled out of control. Add to that my family’s unconcern about its condition Occasionally, I like toContinue Reading
In this short audio, I compare the application of the laws of success to a young child trying to use the telephone. Related article: Are you Making it Harder than it Needs to Be? Background music: Fig Leaf Rag – distressed by Kevin MacLeod is licensed under a Creative CommonsContinue Reading
Parenting Transformation Journey – page 17 (click here for page 1) (Originally posted August 14, 2013) All day yesterday, my 11 year-old son hoped I would find time to take him fishing. I had already picked up some hooks and bait the day before with the money he gave me, andContinue Reading
I was going through some files and came upon a message from one of our Mindset Mastery program participants, Carrie Newman, who shared this with our private program participant’s group EIGHT years ago: “I just wanted to …update you all on what has been happening in my life! Two weeksContinue Reading
When it comes to emerging technology, there’s a lot to keep up with. There’s virtual reality. Then, there’s augmented reality. But wait! There’s more — like mixed reality. And to think, we haven’t even gotten to artificial intelligence and cryptocurrency yet. As marketers, it’s our job to examine these technologiesContinue Reading
Last Friday, YouTube announced it work to further curb the spread of propaganda on its network — this time, by adding a designated label to state-funded content. As part of YouTube’s overall work toward greater transparency into the content shared on its site, videos uploaded by news creators that receiveContinue Reading
Today’s B2B buyers rely on digital channels through every stage of their journeys — even long after in-person sales interactions with reps. As a result, commercial organizations’ efforts to identify, nurture, and pursue opportunities “serially” — first through digital engagement via marketing, followed by a hand-off to sales for in-personContinue Reading
If a client so much as sneezes an idea in my direction, I’ll have a fully fleshed out strategy in under an hour. You know how all the productivity gurus describe “being in flow”? That’s kind of what happens. My brain starts overflowing with answers. “Oh! You need to doContinue Reading
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Whether it’s International Cat Day, Pizza Day, or Talk Like a Pirate Day, it seems like almost every day, the internet is celebrating a holiday. Whenever I log onto Twitter, I quickly scan what’s trending on the left-hand side of the screen. Have you ever had this experience — whenContinue Reading
As content strategists, we spend a lot of time talking to business people about the importance of storytelling to their business. When the subject comes up, a lot of folks get nervous. They say things like, “Well, I’m no Hemingway!” or some other nervous response. The pressure of storytelling canContinue Reading
When people talk about today’s most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don’t be fooled: YouTube has a lot going for it. Although Facebook might be the largest social networking site, YouTube has the secondContinue Reading
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