Madcashcentral Cash Content Curators : Intenet Advertising, Business & Marketing Blog

11 Well-Made Print Advertisements From the Last Century (And How They Hold up Now)

14/01/2016 MadCash Central 0

In the history of American advertising, print has played a vital and interesting role.

Print advertising has been around as long as any medium, surviving the advent of radio, television, and internet, maintaining its steady influence all the while. There’s something truly iconic about a well-crafted print ad, and the agencies and brands that have done it well over the years have seen immense benefits as a result.

Madcashcentral Cash Content Curators : Intenet Advertising, Business & Marketing Blog

24 Iconic Santa Claus Advertisements From the Past 100 Years

24/12/2015 MadCash Central 0

When you think of Santa Claus, we’re willing to bet that words like “jolly,” “bearded,” and “rosy-cheeked” come to mind. After all, that’s the image of Santa many of us — regardless of age — have grown to know and love, right?

The mall Santa that our parents forced us to take an annual photo with (despite the trauma it caused). The Santa we watched Tim Allen transform into in the first installment of The Santa Clause trilogy. And the Santa we’ve seen used in countless holiday advertisements — from Coca-Cola to Kodak. 

Madcashcentral Cash Content Curators : Intenet Advertising, Business & Marketing Blog

Long Live Britney & Pepsi: 10 of the Most Memorable Celebrity Sponsorship Deals

13/12/2015 MadCash Central 0

This post originally appeared on Agency Post. To read more content like this, subscribe to Agency Post.

Nike recently announced that it has signed a “lifetime” deal with LeBron James, who has been a brand spokesperson for the company for the past 12 years. The deal, the first of its kind for the brand and possibly the “largest single-athlete guarantee in company history,” is reported to be worth at least $60 million per year