Have you ever wondered why two heads are better than one — and four heads are better than two? It’s because we’re all limited by our own experiences, biases, and areas of expertise. These areas of expertise give rise to “mental models,” assets we’re using all the time but mightContinue Reading
It’s often clear what’s right and wrong in a situation, but occasionally, the lines can get a little blurry. When you encounter so many diverse viewpoints on a daily basis, your wrong can seem right to someone else, and vice versa. In these instances, it’s critical you and your teamContinue Reading
Psychology tells us that emotions drive our behavior, while logic only justifies our actions after the fact. Marketing confirms this theory. Humans associate the same personality traits with brands as they do with people — choosing your favorite brand is like choosing your best friend or significant other. We go with theContinue Reading
When faced with an important decision, there are a variety of informal methods you can use to visualize various outcomes and choose an action — perhaps you talk it out with a colleague, make a pros and cons list, or investigate what other leaders have done in similar situations. ParticularlyContinue Reading
