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There’s a popular phrase that I’ve heard quite a bit throughout life: “Don’t get mad. Get even.” Sure, that makes sense — if you’re a character on a major soap opera or teen drama. But at the workplace, this kind of sentiment can be harmful. Anger, however — now that,Continue Reading
Modern day marketing is a realm overflowing with data and tests aimed at shedding light on your customers’ true desires. Yet marketing teams still tend to prioritize gut instincts over insights. When faced with a big challenge or new initiative, we often rely on past experiences and existing knowledge toContinue Reading
YouTube announced yesterday that it has modified the eligibility requirements for its Partner Program (YPP), which will change the ways and ability Creators can monetize their content on the platform. Here’s what we know so far — and how marketers can prepare. What YouTube’s New Partner Program Requirements Mean for MarketersContinue Reading
Shutterstock — a familiar name to many creative professionals — released its 2018 Creative Trends Report today, shedding light on the design trends marketers need to know about this year. The report is the result of synthesizing and analyzing the billions of searches for visual content on Shutterstock’s collection —Continue Reading
If there’s one thing we know about inspiration, it’s that it’s not very good at giving advance notice of anything. It crops up at the most inopportune time — like when you’re without a pen or a device to otherwise record a brilliant idea. And other times, when you needContinue Reading
The phone rang a couple times before he picked up. “Hello?” “Hi,” I said. “Is this Pat Corpora?” “Yes, it is.” “It’s Eddie Shleyner,” I said. Silence. “I sent you a message on LinkedIn … about the Sampler. You replied with your number … told me to call.” In 1995,Continue Reading
What Are Current Website Trends? Bold Typography Cinemagraphs Brutalism Saturated Gradients Vivid Layers of Color Text-Only Illustration Ultra-Minimalism Duotone Mixing Horizontal and Vertical Text Geometric Shapes and Patterns Serif Fonts Overlapping Text and Images Organic Shapes Hand-Drawn Fonts The landscape of web design is constantly evolving. Something that looked modernContinue Reading
[affilinet_performance_ad size=468×60] Facebook announced yesterday that it will be overhauling its News Feed that will once again shift the type of content users see first, and most often.According to the official statement, Facebook will “be making updates to [its News Feed] ranking so people have more opportunities to interact withContinue Reading
“Ladder — a growth hacking company” had a nice ring to it when I started my company a few years ago. As one of the few agencies in the industry using data-driven methods to launch and scale companies, I thought associating our brand with “growth hacking” would make us seemContinue Reading
Disclaimer: This video is not legal advice for your company to use in complying with EU data privacy laws like the GDPR. Instead, it provides background information to help you better understand the GDPR. This legal information is not the same as legal advice, where an attorney applies the law toContinue Reading
Here I am, on my fourth day at CES 2018, and man — there has been a lot of content on emerging technologies. If I’m being completely honest, it’s been an interesting challenge to figure out which topics would be the most helpful to those of you reading. Emerging trends?Continue Reading
When people see the word “introvert,” they often think of qualities that don’t actually describe introverted people at all. “Shy.” “Quiet.” Even “antisocial.” But how we have grown to think of introverts has strayed far from realities. In fact, according to Dictionary.com, is “a person characterized by concern primarily with hisContinue Reading
When the Tax Cuts and Jobs Act — better known, generally, as “the tax bill” — was signed into law on December 22, 2017, there was a broad spectrum of reaction. Many people were worried. Even more were angry. A small percentage were pleased — and most of all, itContinue Reading
It’s my third day here at CES, and today marks the opening of the 2018 event to the public. Last night marked the end of the event’s two major media days, which concluded with a keynote from Intel. To say the least, it was … interesting. The keynote was titledContinue Reading
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