Holiday Marketing (Page 3)

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The holiday season of 2014 was one of the best on record for ecommerce sales, and forecasts show that 2015 will be even better. Last year, online retailers took home more than $101 billion during November and December. This year, that total is expected to increase beween 6-8% to reach as much as $105 billion. Now that you know what’s at stake, what do you need to do to grab as much of that cash as you can?

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Between the changing leaves, pumpkin spice everything, and football season, fall is here. This also means that the holidays will be here before you know it! As ecommerce marketers head into the busiest time of the year, there are a lot of dates to plan campaigns around, from shipping deadlines to the holidays themselves.

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