For many of us, the thought of high school conjures memories of ample notebook doodles. Hand-drawn bubble letters, pictograms, and stick-figures would decorate homework, tests, and papers — and teachers, of course, were constantly asking us to knock it off. And so, most of us did, perhaps because we figuredContinue Reading
When it comes time to make a purchasing decision, who are you more likely to trust — a brand, or a fellow consumer who uses the product? We’re more likely to take recommendations from friends and family members than brands when it comes time to make buying decisions — andContinue Reading
Here at HubSpot, some of the most awe-inspiring moments take place when we get to take new products and features for a test drive. We transform, if it’s even imaginable, into even bigger geeks than we normally are, squealing with the excitement typically reserved for iPhone launches and new seasonsContinue Reading
There are few things I look forward to more every year than the release of Mary Meeker’s Internet Trends Report. It’s clear, it’s visually interesting, and most importantly, the results are always fascinating — with tremendous implications for marketers. Meeker’s report is chock-full of data about how the way usersContinue Reading
We all know those moments when we stumble upon what looks like a golden piece of content. And just as you’re about to dive in — an ad appears. You can’t just close it, either. Before you can get to what you visited that site to see, you have toContinue Reading
As any inbound certified member of our community knows, setting SMART goals (that’s Specific, Measurable, Achievable, Realistic, Time-bound) is the keystone managing (and measuring) highly productive sales and marketing teams. Aligning these goals is what keeps marketing and sales teams in lock-step. For example, marketing may have a Service-level AgreementContinue Reading
It’s always valuable to look at how other organizations within your industry get things done every day. And It’s particularly valuable to look at how an organization you admire, or aspire to emulate, has nailed what they do. When we read in 2016 that BuzzFeed was changing the entire way itsContinue Reading
Kristi is a wife and mother of two young children, who experienced some significant changes in her life during the Mindset Mastery Program. It’s been fun to track her progress: After Phase 1, she wrote: “I have to admit, I’ve been so excited about everything I’m learning it’s been hardContinue Reading
Had a great conversation with one of my readers. Thought it would be worth sharing (name has been changed): “Hi Leslie, thank you for all of you free literature. I do have a question or request. How can I reconcile your teaching (which I do believe is true) with what JesusContinue Reading
How much digital content do you consume on a daily basis? It’s tough to put a number on that, isn’t it? Here’s an even tougher question: How much of that content do you genuinely trust — especially when it comes to an investment in a product or a service? AccordingContinue Reading
Haven’t gotten around to reading the sequel to Jackrabbit Factor? Now you can listen to the Introduction, Preface, and Chapter 1 on the go! This audio will only be available through Saturday, June 10. Powered by WPeMaticoContinue Reading
Are you Crazy Busy? Do you need a Time Warp? Two weeks before I taught a Mentor Training class, I was on the verge of a meltdown. Too many things to do, not enough hands to do them with… and worst of all, not enough time to get it allContinue Reading
I once made a really big hiring mistake. After a series of promising interviews, I took on an intern whose level of professionalism, performance, and overall demeanor quickly took a turn for the worse. I discussed it with my supervisor, we agreed that it was in everyone’s best interests notContinue Reading
Video is dominating social media marketing. In fact, experts predict video will account for 80% of global internet traffic by 2019. So now is the best time to master the medium. Thanks to easy and free video creation tools, you don’t need a big budget, professional equipment, or a filmmaking degreeContinue Reading