On July 19, a group of interdisciplinary researchers from the University of Pennsylvania, with guidance from the esteemed Penn Law professor David Hoffman, published an in-depth study of initial coin offerings (ICOs) that promise innovative concepts like autonomous governance and operate by the belief that ‘code is law’. However, mostContinue Reading
Silk Road founder Ross Ulbricht, serving life in prison without parole, has joined Twitter. While denied direct internet access from behind bars, he is now able to communicate with the Twittersphere, in a fashion, with the aid of hand-written notes posted to a Twitter account in his name. It isContinue Reading
Over the past two years, social media networks have made no secret of their efforts to fight the spread of spam on their sites. It largely began when it was revealed that foreign actors had weaponized Facebook to spread misinformation and divisive content in hopes of influencing the 2016 U.S.Continue Reading
Your pricing page is one of the most important parts of your website. It’s where all your effort in building a relationship with your customer finally leads to a sale. But I’ve seen enough badly designed pricing pages to know that some businesses simply don’t know how to sell theirContinue Reading
Eastern European nations have been following closely regulatory developments in the West to better understand where the wind is blowing before addressing the challenges presented by cryptocurrencies. This strategy has proved fruitless, however, as developed western countries, and international organizations, have not been able to come up with a unifiedContinue Reading
Many marketers use Microsoft Excel every day, whether it’s to create a chart, analyze data, or run a report to present at the next team meeting. Creating reports like these in Excel is time-consuming enough. How can we spend a little less time navigating, formatting, selecting, and entering formulas forContinue Reading
Psychology tells us that emotions drive our behavior, while logic only justifies our actions after the fact. Marketing confirms this theory. Humans associate the same personality traits with brands as they do with people — choosing your favorite brand is like choosing your best friend or significant other. We go with theContinue Reading
My parents, teachers, and coaches all instilled in me the importance of reading. Fiction or non-fiction, self-improvement or fantasy, reading supposedly makes us all smarter … right? Reading promotes creativity, gives us refuge from the real world, provides us with knowledge about any topic we want to know more about,Continue Reading
The Kodak-branded bitcoin mining rigs unveiled at the CES technology trade show this year will no longer be available to mine for customers. Amid scam accusations, the company behind the Kodak Kashminer crypto mining scheme has reportedly confirmed the plan has collapsed, citing intervention by the U.S. Securities and ExchangeContinue Reading
Social petition platform, Change.org, has announced the launch of a screensaver that mines Monero on behalf of the organization. “The Mining Screensaver” will pool the computing power of the program’s users, with all XMR generated being automatically transferred to the Change.org Foundation. Also Read: Iran Considers Using Cryptocurrencies to Evade USContinue Reading
A framework has been developed for the G20 countries to “monitor the financial stability implications of crypto-assets markets.” The Financial Stability Board says cryptocurrencies “do not pose a material risk to global financial stability” but supports their “vigilant monitoring.” Also read: Yahoo! Japan Confirms Entrance Into the Crypto Space G20’s CryptoContinue Reading
Earning the trust of prospective customers can be a struggle. Before you can even begin to expect to earn their business, you need to demonstrate your ability to deliver on what your product or service promises. Writing a case study is a great way to do that. Sure, you couldContinue Reading
A chain is only as strong as its weakest link, and in a blockchain that link lies in the form of its founders. Getting nodes to achieve consensus is easy compared to the difficulty of getting humans to achieve consensus. The greatest challenge that new blockchains must solve isn’t speedContinue Reading
On average, Facebook is home to 1.45 billion daily active users — from CEOs, to students, to companies. And while the community is clearly there, connecting with them from a marketing standpoint isn’t always easy. For brands, posting on Facebook alone isn’t enough anymore — especially for ones just startingContinue Reading