Ecommerce (Page 13)

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In 2015, social commerce sales are forecasted to represent 5% of online retail revenue — or $14 billion. Like most ecommerce companies, you’re probably incorporating ratings, reviews, and product recommendations into the shopping experience. (If you need some help, check out this post on getting more and better ecommerce reviews!) But, are you keeping up with the top 25 ecommerce companies and encouraging shoppers to Like, Pin, and Tweet?

3 Ways a Pop-Up Shop Can Help Your Ecommerce Company Build Relationships

BusinessEcommerceInbound MarketingInBound Marketing BlogMarketing

By: Site Manager

A pop-up shop, by simplest definition, is a temporary retail location, with the goal of making a permanent impact with your audience. More and more brands – ranging from established retail giants to ecommerce companies – are using pop-up shops as a mechanism to build stronger relationships with their customers.

Notice that the goal is relationships, not sales? Sales are nice, but pop-ups have a unique ability to build relationships between customers and brands, so the goals are often driven more by marketing and awareness than revenue.

3 Strategies Your Ecommerce Company Should Borrow From Amazon

BusinessEcommerceInbound MarketingInBound Marketing BlogMarketing

By: Site Manager

Is there any retailer that’s revolutionized the online shopping space as dramatically as Amazon?

Many retailers (naturally) view Amazon as their main competition and plan their business accordingly, but there is a far more effective approach: using Amazon as a guide in successful ecommerce.

The #1 Killer of Your Ecommerce Business May Be Indifference

BusinessEcommerceInbound MarketingInBound Marketing BlogMarketing

By: Site Manager

There are several reasons your ecommerce business could face difficulty, from the losses to competitors to product dissatisfaction. You spend so much time making sure you’re bigger, better, and stronger than your competition — that your products stand up to intense scrutiny. Still, even with hard work and dedication to these things, your company might still slide into oblivion.

9 Awful Ways We Push Customers Away

App DevelopmentBusinessEcommerceWebmasters Toolswebsite optimization

By: Site Manager

Picture this.

You’re the owner of AtoZJeans.com.

Your customer Patty checks her email inbox and finds an email from AtoZJeans.com that tells her about a sale on patterned skinny jeans that she’s had her eye on for the longest time. She quickly clicks on the email and goes to your website.