If you have a website you will want to grow your organic traffic. Organic traffic is any traffic that arrives from a search engine but isn’t paid for. Your Adwords expert leverages pay per click search engine ads to get traffic to the website, so these are not organic. When you search for a keyword […]Continue Reading
You’ve probably heard of search engine optimization, even if you’re not a Digital Marketer. Whether you’re a small business owner or the CMO of a Fortune 500 corporation, search engine optimization drives business in today’s environment. It is something you can’t ignore. The higher your website ranks for relevant search queries, the more visitors it […]Continue Reading
It does not matter how attractive and content-rich your website is, the practice of unnecessary or unfortunate keyword stuffing can make it invisible in the search engines. To improve online visibility, and rank well in search engines, marketers should use keywords that target a popular and profitable niche. As aContinue Reading
Keyword research is the first and most important step in any SEO endeavor. This is why, when most people hear “keyword research” they automatically think about SEO. And they aren’t wrong. But keyword research can help you with more than SEO. When you do it right, you get unparalleled insightsContinue Reading
Keyword Research Choosing the right keywords should be a top priority to start your company off in the right direction. Make your selection based on logic and common sense. “What would my clients be typing into Google to find my services?” Take your answer and make it more specific toContinue Reading
