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Keyword research is the first and most important step in any SEO endeavor. This is why, when most people hear “keyword research” they automatically think about SEO. And they aren’t wrong. But keyword research can help you with more than SEO. When you do it right, you get unparalleled insightsContinue Reading
Here’s a cliche among digital marketers: Search engine optimization (SEO) isn’t what it used to be. Here’s a true statement you don’t hear as often: Your SEO strategy for 2019 shouldn’t focus on keywords. These days, most businesses understand the basic concepts of SEO and why it’s important. However, whenContinue Reading
There are so many things to look into when it comes to SEO, with one of them being redirects. There are two forms, which are the 301 and 302 redirects, which actually have notable differences! Unfortunately, a lot of website owners are still confused as to which one should beContinue Reading
Search Engine Optimization (SEO) is perhaps the only constant for every website owner. And why not! SEO is the biggest gamechanger for ranking higher on the search engines, helps you get found and fuels sales for your business. As you move into another promising year, make sure you implement theseContinue Reading
By now, marketing teams all over the world are familiar with the concept of SEO. You know all about keywords and search engines and using high-quality links. But are you prepared to market toward voice search? A GlobalWebIndex search report revealed that 27 percent of consumers already use voice searchContinue Reading
In 2018, HubSpot found 61% of marketers said improving SEO and growing their organic presence was their top inbound marketing priority. Undoubtedly, you already know the importance of SEO. SEO enables you to get on page one of Google, and helps you rank for the keywords that matter most for your business.Continue Reading
First of all, what is SEO? SEO or search engine optimization can be defined as the process of improving a website for higher search engine rankings. SEO is a must to make your page visible on the Internet where you have to compete with other sites for higher search engineContinue Reading
Whether you’re a business owner blessed with an in-house marketing wizard, or a DIY-er determined to navigate the sea of SEO all by yourself, it’s important to stay in the know of what’s bouncing around the industry these days. With all things SEO, it’s easy to get overwhelmed — andContinue Reading
Every marketer wants their content to rank well in search engines, which is why we invest so much time into our websites’ Search Engine Optimization (SEO). While many aspects of SEO are pretty straightforward — like headings, meta descriptions, and link building — other aspects of SEO can be aContinue Reading
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