Search Rankings

The goal is to show a different combination of titles and descriptions for different users depending on their unique queries and search history. Google will alternate between the titles and descriptions, showing 32,760 different versions of the ad. Then, the search engine will find the most effective title and description combination and use it the most often.Continue Reading

Content marketing strategies and SEO are closely interrelated. From boosting search rankings in the SERPs and aiding in navigation to conversions and sales for your business, your brand is nowhere without an authentic content marketing strategy.  Since there are tons of content marketing strategies, you have to decide which oneContinue Reading