Envision your favorite website. Does it have a theme? Is the content organized in a way that makes sense? Does it match the overall aesthetic and look of the company’s branding? Are there images and other visual features paired with the written content? All of these elements, which are commonContinue Reading
What do you see in the below image? A duck? Look again … a rabbit? You’ve probably encountered this image before. The duck or rabbit optical illusion is one of the oldest and most controversial optical illusions. First used by American psychologist Joseph Jastrow in 1899 to prove that perceptionContinue Reading
A fantastic logo has the power to unlock memoirs, feelings, and brings your idea to life and communicates it in a way that words can’t. So every brand, company, website has its own logo. Today, as a result of the demand for logo maker, an influx of online tools forContinue Reading
In its simplest terms, scrolljacking is the web industry term for repurposing the scroll wheel/motion for something other than the expected advancing up or down the page. Though some may have a more specific definition, this is the one we’re going to work with in describing unexpected behavior triggered from scrolling.
In today’s changing marketing landscape, your website has become a more powerful tool than ever. As a 24/7 salesman, your website has the potential to be your most powerful asset and the centerpiece of your marketing efforts.
However, rapidly changing technology can make your website feel old and outdated. While sometimes a redesign might be ideal, you may not have the time or money to invest in such a large project. If you’re one of the folks that falls into this boat, we have put together a list of 10 simple ways you can improve your website to make it more helpful and useful.
If you’ve ever looked at your website and thought, “maybe it’s time for an upgrade,” chances are that time has passed and you’re overdue. With search engines constantly rolling out new algorithms and new design trends taking shape every day, it’s understandable that managers are getting overwhelmed just trying to keep their heads above water. Website re-designs are long, labor-intensive processes that require input from many different departments to make sure everything is moving on track.
Especially in the industrial space, where resources are limited and staff members are already being pulled in a hundred different directions, adding a website re-design to the mix is an intimidating prospect, to say the least. But, if you keep a checklist of deliverables and work toward each individual component as a separate project, it will make the whole process easier.
Most articles with titles like these are usually designed to educate people with little understanding of the inbound to redesign their website with the said methodology in mind. While good for people who don’t know anything about Inbound, they’re rather redundant to those who have already made the switch and designed their site with conversions in mind. This article is for the latter.
Each and every day design engineers and procurement managers across the world search for new suppliers. What have you done to position yourself to have a shot at all of this business? Most likely, your first opportunity will happen without you knowing about it.
That’s right – the first place these folks are looking is your website. If you just groaned because you have been putting off updating your website for years, don’t worry, you’re in good company. You run a very busy manufacturing business and you most likely aren’t sure where to start.
You’ve weathered Mobileggedon. You’re confident that your website and blog will look great on mobile devices and that Google’s algorithm change won’t hurt your search listings.
Congrats! You’ve survived this skirmish … but it’s not going to be the last.
When you’re craving pizza, you have a few options: You could take the easy way out and order a greasy pie or pop a frozen ’za in the oven. Or, you could make one from scratch.
Those fast solutions will be satisfying in the short run, but you’ll get more out of making your own dinner. You’ll be more careful with ingredients. You’ll be able to make it exactly how you like it (one quarter pepperoni, one third green peppers, and the rest extra cheese? It’s up to you). And you’ll gain the experience of making something out of nothing.
The same is true of website redesigns. You could hastily compile a website in 30 days, but it won’t be the same as if you dedicate your time to making it perfect.
Every industry has its buzzwords, and web design is no different. If your head is spinning from seemingly endless jargon, or if you’re getting ready to redesign your company website and want to inform yourself on the most common technical terms in modern web design, then this is the list for you.
Knowledge is power. Here are 37 of the most popular technical terms and buzzwords we hear (or use) as we do website redesigns, organized from A to Z. Do you see one you’ve heard lately on this list?
Between calendar updates, emails, and social media notifications, it can often seem like your computer is working against you.
But, as distracting as it may seem, your computer actually has lots of ways to save you time at work. Considering data from Atlassian revealed that 60% or less of work time is actually spent productively, it’s clear that time is something you could probably use a lot more of.
ESPN recently redesigned their website. Nothing out of the ordinary there. Companies redesign their websites roughly every 18-24 months. (You’re probably sick of yours right now, am I right?)
But this particular redesign garnered a ton of attention, earning coverage and analysis in Fast Company, TechCrunch, and VentureBeat, among other publications.
Designing your company website can be a challenging proposition. You’ve got to juggle the expectations of many stakeholders, and you can often hit obstacles that prevent new ideas from emerging.
I was the design manager for a large company website for nearly six years, and during that time, I found myself losing perspective of what our target audiences really needed. Call it “tunnel vision.” When you work on the same website, it often helps to take a step back and think through new approaches. That’s the purpose of this blog post.
