The other day I emailed my husband at work to check in on what was for dinner.
His response?
“To ensure optimal nutrients, I’m going to prepare a ground Bos taurus paired with Peruvian onion circles, blanched lettuce, and thick-cut Sus scrofa domesticus on …
In marketing, as in life, situations will inevitably arise that require a certain amount of scrappiness. And a spur-of-the-moment, quick-turnaround-required content push — while not ideal — is a situation you ultimately might end up facing.
Maybe it’s the end of …
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I’ve always considered myself to be a fairly creative person. According to my mom, I practically burned through coloring books when I was little, …
Nine months ago, I analyzed a report that would transform not only my role on the HubSpot blogging team, but also the whole blog’s editorial strategy. The results have been nothing short of eye-opening. And I’m not just talking about the findings from …
Calling out other people’s grammar mistakes has become a favorite internet pastime.
From news articles and blog posts to emails and tweets, if there’s an error in there, someone’s going to remark on it. Especially if it’s made by a brand. …
How would you feel if you knew that all your favorite brands and industry thought leaders stole content everyday?
Well, they do. And I think you should too.
Now, before you panic, I’m not suggesting that you go out and …
This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post.
Instagram has been slow to open up the network to advertising. It was only in March that the company allowed select brands to …
As an education marketer, have you struggled to create content to generate new leads and nurture those leads into your admissions funnel? If so, you’re not alone! Content creation is a common challenge for marketers and admissions representatives at schools, both at K-12 …
One of my favorite memories at HubSpot was watching our email marketer’s eyes go wide the first time she used our new email dashboard. Her reaction was was unrelenting, overflowing, and wholly genuine. Her expression mirrored the type of excitement typically …
The words “Google algorithm update” are commonly followed by the following emotions: panic, confusion, terror, and frustration.
Having seen strategies crumble as a result of Google’s frequent changes, it’s hard not to worry about your business taking a hit.
However, …
The more technology advances, the more it’s integrated into our daily lives. Even as you read this article, I’d venture a guess that you have several internet-connected devices within arm’s reach.
As we continue down these innovative pathways, we’ll continue …
Content as a marketing strategy is reliable and cost-effective, but only if it generates high-quality leads. To succeed, you must not only create and promote content, but also analyze and optimize the content.
If your content marketing results are falling flat, …
Ever start writing a piece and wonder if anyone’s even gonna read it?
Not to make you paranoid, but … you should be paranoid.
Chartbeat conducted a study in 2013 that indicates most readers are only getting about 60% of
I often poll marketing audiences about their biggest webinar challenges. Almost every time, I hear that their biggest challenge is on driving registration — in a recent poll, we found that 42.9% of respondents had the biggest trouble with getting people to register for …
