Even though we all are crunched for time, spouting off a mediocre blog post for the sake of hitting a deadline isn’t worth it. Considering our audiences have access to countless other articles, it’s unlikely that they’d settle for a …
Here at HubSpot, we’ve told fellow marketers about the importance of creating compelling video content to engage your busy audience. And for the most part, video content lives on social media channels — like Facebook, Instagram, and YouTube.
But we …
I’ve written a lot of blog posts over the past few years. (Read: I’ve stared at a lot of blinking cursors on blank screens over the past few years.) And if there’s one thing I’ve learned about business blogging, it’s …
Today I’m going to show you how we boosted our organic traffic by 43% over a 3 month period.
The best part is, we did it without publishing any new content, spending any more money on marketing or adding any …
When it comes to writing text for your blog and social media posts, many marketers wonder, “But what’s the character limit?” It’s never a simple question — sometimes, it’s answered by parameters established by certain channels. And on other occasions, …
If contributing guest posts is part of your content distribution and promotion strategy, you’re probably familiar with the following scenario: You write a great article for a guest publication, and at the end, you’re compensated with a teeny, tiny paragraph …
Blink. Blink. Blink. It’s the dreaded cursor-on-a-blank-screen experience that all writers — amateur or professional, aspiring or experienced — know and dread. And of all times for it to occur, it seems to plague us the most when trying to …
As content marketing continues to prove itself in the digital marketing realm, an increasing number of business owners find themselves balancing precariously at the edge of the blogosphere, building up courage to take the plunge.
But if you’re new to …
When I was eight, I became stuck on a particularly tough Where’s Waldo scene. It was so difficult that I became convinced that Waldo — the character I needed to find — wasn’t in it at all. I began …
As a marketer, you’re used to leveraging a variety of channels to promote your business, up to and including content marketing.
According to HubSpot’s annual State of Inbound report, 60% of marketers reported “blog content creation” as one …
If you are currently running a content marketing campaign, I’m sure that you have written and published a good amount of blogs. But are they bringing in traffic? You can publish a great piece of content, but if no …
Greetings, readers. Welcome to the HubSpot Marketing Blog.
We’re very happy to have you here. You might not realize it, but getting here was no easy task. Today, in 2016, I blog for a living, which is pretty great. But …
So, apparently, there’s a show on Disney Channel called Dog With a Blog.
Yes, you read right.
When I discovered this, two thoughts quickly entered my mind — one, “what the heck ever happened to good old shows like …
The simple dream of most writers is being able to write more. And it’s not only writing more, it’s writing effortlessly.
But it’s not just authors or professional writers who dream of this. These days, a lot of marketing roles …
