As of March 2017, Facebook had 1.28 billion active users each day, and over 85% of those users were outside of the U.S. and Canada.
With such a large portion of the world using Facebook, marketers everywhere know Facebook is …
Did you know that people in the U.S. spend 20% of their mobile time on Facebook or Instagram? And there are over 1.8 billion people using Facebook every month?
With so many active users, Facebook Ads are a no-brainer for …
If you’re like most marketers, you’re always on the search for ways to reach new audiences and generate leads.
But did you know that according to BrightTALK, 80% of marketers report their current lead generation efforts are only slightly or …
When it comes to creating a Facebook ad for your business, there are a lot of different things to consider.
How much text should you include? What dimensions should your images and videos be? What’s the difference between a desktop …
Facebook has been proven time and time again to be an effective channel for driving traffic to your website, converting visitors into leads, increasing app installations, and generating more Likes for your business Page.
But using Facebook advertising to drive …
During the last year, Facebook has emerged as a real contender for the online video platform throne. In wake of several new video features being introduced and a heavy video focus from Mark Zuckerberg, the social media giant has quadrupled …
In June of last year, Facebook announced a new ad format called “multi-product ads” that caught the attention of many Facebook advertisers. This new format was designed to do three things: generate more website visitors, drive better conversion rates, and …
