One of the greatest benefits of social media advertising is the ability to test, track, refine and target your ads with laser precision. The Facebook pixel is a data-gathering tool that helps make the most of your ads across Facebook
If you watched the 2022 Super Bowl, you might have been one of the millions of people who scanned the QR code featured in the ad from cryptocurrency platform Coinbase.
When scanning the code, you were sent to a page
I fought it for a while but TikTok has me in a chokehold and won’t let me go. At all hours of the day, you can find me singing viral TikTok sounds and saying random phrases from popular videos.
As a marketer, you’re busy. And, even though you probably already know that automating tasks and workflows can free up a lot of time, it takes a lot of focus to set up, right?
Well, not necessarily.
With all of
Marketing requires money right? You may feel that because your budget is limited, so is your ability to promote your company, product or service.
While advertising on a limited budget is challenging, it is not impossible.
And in fact, when
Whether you’re working with an online business or a brick-and-mortar bolstered by an online presence, one question is destined to come up: how many visitors should your site get?
Some tracking software makes it easy to gather metrics, but what
My social media feeds are made up of 90% memes.
They’re usually posted by people I follow but every once in a while, a brand will post a meme and add their own spin on it. When it’s done right,
Companies are constantly competing for leads and customers. To stand out from the crowd, you need a good marketing strategy. One such strategy is email marketing.
Email marketing is more than just sending emails and promoting your products. You
A customer walks up to your store. What’s the first thing you do?
Ask them what they need? Show them a few choices that are trending? Let them check the store out before reaching out to them?
The question
SEO. While this is a strategy we’ve been aware of for a while, did you know that 89% of marketers say SEO is successful?
And since more than 50 percent of all website traffic comes from organic search and
Okay, it’s official: you can’t ignore TikTok anymore.
It’s the seventh most-used social media platform in the world, with 689 million global active users, and it’s been downloaded more than 2 billion times. This isn’t a fad —
Word of mouth is incredibly influential.
In fact, 74% of consumers say word of mouth is a key factor when it comes to making purchasing decisions. This is even more so true for generation Z and millennials. 63% say they
You’ve launched your business and, with it, your website. Now you want to start driving more traffic to your site and build your brand salience.
You’ve likely heard of that popular and mystical tool — search engine optimization (SEO).
If you’ve been on social media, marketing news sites, or the HubSpot Blog lately, you might have heard about Clubhouse.
The nearly one-year-old social media platform which allows users to drop into audio-only chat rooms has grown from 600,000
