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Advertising brings more customers and website visitors through genuine organic traffic, and leads to lots of website hits and visitors
In 1898, Elias St. Elmo Lewis, an eventual inductee of the Advertising Hall of Fame, anonymously wrote a column about three advertising principles he found useful throughout his career in a printing magazine called The Inland Printer, one of the most influential American magazines of the 19th century. In hisContinue Reading
Canaan Creative, the world’s second largest manufacturer of cryptocurrency mining hardware, has announced a new mining rig, the Avalonminer A911, alongside plans to develop a mining heater and portable miner. The company has also purportedly expressed its intention of developing a 5nm mining chip. Also Read: Research: 1 of 5 NewContinue Reading
“No one knows your customers better than you do.” We’ve all heard this old adage before, but it has never been truer than it is now. Our ability to gather our customers’ information has never been greater, and advertisers lean into this data to fuel their ad targeting and audienceContinue Reading
Is having a great product the only requirement to run a successful business? For most companies, the answer is no. Why you ask? Well usually generating sales requires potential customers to understand that a product exists, how it works / what it does and why this product is better thanContinue Reading
We’re all familiar with traditional brainstorming as a way to produce new ideas. You sit in a room with a whiteboard and work with whatever comes to mind. Maybe you play a few rounds of word association to strengthen your ideas, or pull up Google and use research to fleshContinue Reading
In the fairytale Hansel and Gretel, two children drop breadcrumbs in the woods to find their way home. Nowadays, you probably don’t experience too many lost-in-the-wood experiences, but I’m willing to bet you’ve felt frustratingly disoriented on poorly designed websites. In website design, breadcrumb navigation is a way to showContinue Reading
It was quite a day for Recode — a digital tech news site owned by Vox — to kick off its annual Code Commerce event. The morning’s headlines were crowded. Marc and Lynne Benioff (the former of whom is CEO of Salesforce) announced plans to purchase Time Magazine. The Adbusters Media FoundationContinue Reading
We have recently added our messaging platform, the Speak Easy Saloon. What is a Speak Easy Saloon ? The earliest recorded use is from an 1889 newspaper, “Unlicensed saloons in Pennsylvania are known as ‘speak-easies’.” They were “so called because of the practice of speaking quietly about such a place in public, orContinue Reading
“He once ran a marathon because it was on his way. Sharks have a week dedicated to him. Mosquitoes refuse to bite him purely out of respect.” Have you heard of him before? Yes, he’s “The Most Interesting Man in the World”— a fictional character that drinks Dos EquisContinue Reading
When you hear the word “advertising,” what comes to mind? Do you think of banner ads on your favorite website? Super Bowl commercials? How about billboards along the highway or posters in the subway stations? While most of us have a pretty good idea of what advertising looks like, it’sContinue Reading
In marketing, efficiency is crucial for success. The faster you produce results, the longer you can focus on refining your overarching strategy and capturing more of your audience’s attention than your competitors can. But the physical act of typing out personal notes, your own ideas, and other documents is muchContinue Reading
One of the worst feelings in the world is forgetting a great idea. All you had to do was write it down, but you were confident that you’d never be able to forget such a compelling idea. When it slid out of your mind, though, the easy loss of suchContinue Reading
I’ve heard multiple people declare Adobe Fireworks the “Swiss Army knife” of design software, and after doing my research, I’ve come to believe it. A Swiss Army knife is capable of meeting most of your demands, but its simplicity makes it less of a burden than carrying around the toolsContinue Reading
A framework has been developed for the G20 countries to “monitor the financial stability implications of crypto-assets markets.” The Financial Stability Board says cryptocurrencies “do not pose a material risk to global financial stability” but supports their “vigilant monitoring.” Also read: Yahoo! Japan Confirms Entrance Into the Crypto Space G20’s CryptoContinue Reading
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